donate

Research & Development: Family Entertainment

Our mission is to develop and produce family entertainment that entertains, but also educates, inspires and gives insight into how viewers can live happier and healthier lives.  The family entertainment we produce is not motivated by profit or marketing statistics,  which allows us to make important story and character choices that serve to better humanity.

While we feel it is important to the story telling process to show key moments of peril or difficult life lessons in media, it does not need to be done in a glamorized form. We believe the only healthy and effective way to show forms of violence or negative life challenges is to it show in its wider context—its origin of context, its consequences and what it does to  the victim as well as the perpetrator. These negative moments should be used sparingly in media in order to teach humanity more effective ways to make healthier choices in their own lives.


© 2012 The New Media Foundation